Spatial – Nielsen
Headquartered in the U.S.A, and operating in over 100 countries, Nielsen Holdings Inc. is an information, data and market measurement firm. Nielsen employs approximately 44,000 people worldwide.
As part of a global workplace planning initiative – one largely driven by changing workstyles and accommodation needs arising from the COVID-19 pandemic – Nielsen, in conjunction with Nelson Worldwide to develop a new workplace strategy that could support a more agile working environment. This new strategy is known as ‘Nielsen WORKSMART’.
WORKSMART introduced a variety of workplace settings that can be planned (as in the case for Auckland) within an existing Nielsen tenancy, with minimal disruption or change to existing hard fit out elements.
CPRW and JLL worked with Nielsen Media and Nelson Worldwide with to realise the new workplace strategy at Nielsen’s New Zealand Head Office located at the Nielsen Centre, 129 Hurstmere Road, Takapuna.